Our Story

I’m a fun loving Mum who has always been money mindful, just like you. So I conceived an idea on the kitchen table to help my children be the same, and we named it the MoneyBoxTree by Coinit-in.com. They had such fun, trying to be the first to fill theirs with pound coins that it improved their saving and spending habits instantly. Grown-ups and tiddlers alike adore the game of saving … it’s like being paid to have fun! Our mantra is always ‘be mindful, spend less and lead a better life.’ Most of all… have fun doing it!

These are some of the questions I asked myself whilst coming up with the concept…

If your child wants a pair or shoes or a toy that costs £35, how do they know what it takes to save that much money?

Would you prefer not to just give pocket money, but to receive something in return for money, like chores? (It’s a well-known fact that Children who perform chores around the home tend to be more successful in life)

Instead of young eyes watching EVERY transaction taking place on plastic or online, would your family benefit from handling and visualising real money?


1.   Start Early. As soon as they’re old enough to count, give them coins to play with and practise counting with. Talk about money, especially if you give them pocket money, and discuss the pros and cons of saving versus spending.

2.   Learn to earn. If they want the latest computer game that costs £150, tell them how many hours you would have to work to earn it, to give them some perspective about whether they think it’s worth it.

3.   Try the two-jar trick. Create a jar for spending and a jar for saving. The saving jar should always have 50% more in it.

4.   Let them make mistakes. If they overspend on something silly and then have nothing left for the rest of the week, they’ll soon get the hang of it – and resist the temptation to sub them more money.

5.   Help them earn it. Kids should always make their own beds and help clear away, but help them earn money from extra chores, such as washing the car, hanging up washing or dusting and vacuuming.

6.   Set an example. Limit shopping trips as a leisure activity and cut down on eating out, so that children don’t think money is an unlimited resource. Make the most of ‘free’ activities, such as parks, museums and cook and bake at home.

7. The best gift this Easter would be to teach valuable saving skills now for a better life. The Money Box Tree by coinit-in.com is a really fun VISUAL way to get the whole family interacting with real money.

How can a simple money box be so stupendously useful?

These days, credit cards, online and contactless payments have made money more virtual than real. Kids don’t know the value of money because we can no longer SEE real money grow. Let’s help build better financial resilience.

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